Jagpreet
03 December, 2024
Table of Contents
“A tweet, a post, a viral sensation;
A meme, a joke, a world of fascination.”
Could you believe there was a time when tweets, posts, and memes didn’t exist? Even the telephone was invented in 1876. Have you ever wondered how people communicated before that? The only mode of communication back then was through letters. Nowadays, sending letters seems outdated. Media and communication have always been a part of our lives. Today, it’s everywhere we look. The poster you look at on the way home, the ad you see on your phone, or even the small samples are part of media promotion.
The world has over 5.22 billion social media users with multiple communication methods. Moreover, it is growing rapidly as we speak of it. What you can do is grow with it. Take one step ahead and get the benefits of the future of media and communication. There are top art courses for a future in media and communication that can put you from the bed of your room to the top influential companies.
Are you ready to read your name from the top recruiter’s list to the best media house? In this blog, we shall discover the best arts courses for a future in media and communication. You would also learn about the career opportunities that come with these courses. Then, let’s get into it.
Media refers to digital, print, and television media. Studying media allows you to learn the role of media and communication and its impacts on society. Media and communications are the two individual terms that are often used together. However, these terms complement each other.
Media is a medium that gets you the latest and most important parts of the world. However, communication is the method that maintains the authenticity of media. For instance, you must have heard about fake news. These news stories are often visually represented and need more communication and real facts. As a student of media and communication studies, you would learn the concept of media and communication and how this knowledge could shape society and people nowadays.
Moving on, media and communication have separate fields with many specialisations. Here are some popular types of media and communication studies:
Social Media
Journalism
Television and Entertainment
Radio and TV Broadcasting
Publishing and Editing
Film and Media Studies
Many institutions offer media and communication studies. You could earn a bachelor’s, master’s, diploma, or other certification in this field. However, here, you would learn about the most sought-after arts courses in media and communication studies. Here are the best 7 arts courses in media and communication that you could pursue after the 12th:
BA, or Bachelor of Arts in Media and Communication, is an undergraduate programme. You could pursue this course after completing your 12th in any stream. This three-year course allows you to learn about the entertainment and media industry. Being part of this programme, you would learn the following concepts:
Fundamentals of media
Journalism
Advertising
Mass Communication
Public Relations
Furthermore, some institutions might offer you specialisations in this programme. These specialisations may include marketing communication and advertising, screen media production, and journalism. Here are the top colleges in India that offer you a BA in media and communication:
Manipal Institute of Communication, Karnataka
Christ Deemed To Be University, Bengaluru
MIT – World Peace University, Pune
NITTE Deemed To Be University, Mangaluru
BA in media and marketing communication is an undergraduate arts course. It’s a three-year programme that prepares you for future marketing communications. With its cutting-edge curriculum, you would learn the principles of marketing communication. This course allows you to think outside the box and broaden your perspectives. The course covers topics like:
Branding
Public Relations
Advertisement
Event Management
Marketing Communication
In this course, you would gain unique skills like anchoring, interviewing, and podcasting. The course has a curriculum of six semesters that might include quizzes, workshops, and live projects. However, depending on your institution, your curriculum could vary slightly. Here are some colleges that you could choose for a BA in media and marketing communication:
Delhi School of Communication, New Delhi
Medhavi Skills University, Sikkim
NMIMS School of Branding and Advertising
BA in multimedia and mass communication is best known as a BAMMC course. It’s an undergraduate programme with three years of curriculum. The course emphasises the channels of communication and its mediums. As part of this course, you would explore the theories, principles, and history of mass communication. Furthermore, it covers a range of multimedia assets like:
Television
Radio
Movies
Magazines
Newspaper
Social Media
Enrolling in this course prepares you for various specialised fields. With a bachelor’s or master’s in multimedia and mass communication, you could be an editor, producer, journalist, PR, or branding professional. Being a popular course among many individuals, you might discover it easily in various colleges. Explore a few top institutions offering a Multimedia and Mass Communication BA.
Hinduja College of Commerce, Mumbai
Lords Universal College, Goregaon, Mumbai
Delhi University
Thakur Shyamnarayan Degree College, Mumbai
Sri Aurobindo University, Indore
BA in Mass Communication, or BMMC, is an undergraduate programme. Three years of duration prepares you for a career in the mass media industry. Being a graduate in mass communication, you could pursue your career in various fields. These fields include public relations, journalism, corporate communication, and advertising. Furthermore, the course is categorised into six semesters, during which you would learn about:
Digital Media
Print Media
Broadcast Media
Communication Theory
Researching Methods
Advertising and Public Relations
Moreover, this course could be your way to storytelling and public speaking jobs. Depending on your course’s curriculum, you would develop various skills. Critical thinking, public speaking, communication, and writing are essential skills you would earn. Additionally, depending on your institution, you might get some specialisations. Here are some popular institutions for a BA in Mass Communication:
Institute of Media Studies, Bhubaneswar
Amity School of Communication
Amity Online
Delhi University
Bachelor of Arts in Journalism and Mass Communication is a three-year degree programme. It’s an undergraduate degree that prepares you for communication, journalistic, and media practices. Enrolling in this course would give you conceptual knowledge and hands-on experience. This programme would teach you about concepts such as:
Media Laws and Ethics
Broadcast Journalism
News Writing and Reporting
Digital Media and Communication
Advertising and Public Relations
Furthermore, most institutions provide you with practical training through internships, on-field reporting, and workshop programmes. You would gain various exceptional skills, including storytelling, presentation, and interviewing. It’s an excellent programme for students with strong communication skills. With this programme, you could explore yourself in journalism, media management, and digital media. To open impressive career opportunities, you must choose the right institution. The following are some popular institutions for BA in Journalism and Mass Media:
IMS Noida
Prestige Institute of Management and Research, Indore
BGU Bhubaneshwar
A Bachelor of Arts in Media Studies allows you to explore the dynamic media realm. It provides you with detailed insights into communication and various media cultures. Focused on multiple media practices, you would gain knowledge of traditional and digital media. Furthermore, its curriculum involves practical TV, film, and online media projects. Here are the core subjects that you would study in this programme:
Media theory and history
Journalism and writing for media
Communication models and techniques
Digital media production and analytics
You could pursue your career as a film critic, journalist, and advertising executive. Moreover, some institutions offer various specialisations in their media studies. It might include broadcast journalism, film studies, and digital marketing. Here are several colleges that you could consider for BA in Media Studies:
RV University, Bangalore
University of Allahabad, Prayagraj
Alliance University, Anekal
OP Jindal Global University, Sonipat
MA in Mass Communication and Media is a postgraduate programme in the media and communication discipline. It’s a two-year course that upgrades your mass communication and media qualifications. You would gain comprehensive knowledge of media history, theory, and research concepts. Furthermore, pursuing an MAMCM programme allows you to earn these skills:
Creative Storytelling
Public Speaking and Communication
Critical and Analytical Thinking
Expertise in media tools and technology
TV, Radio, or Digital Media Production
You might also learn about film studies and production in this programme. As an MA in Mass Communication and Media graduate, you could pursue numerous excellent career options. It might include a media planner, social media manager, film director, or producer. Moreover, depending on your college placement cells, you could pave your way into BBC and NDTV-like news channels. Let’s explore some institutions that offer an MA in Mass Communication and Media:
Indian Institute of Mass Communication, New Delhi
Manav Rachna Educational Institute, Noida
SNDT Women’s University, Mumbai
Manipal Institute of Communication, Karnataka
Also Read: 8 Best MBA Specialisations for Media & Communication Graduates
Media and communication is a vast discipline with numerous career options. It allows you to enter the entertainment, social media, editing, publishing, and film production industries. Based on your course and specialisation, you would have various career options. Here are the popular roles in media and communication with salary prospects in India.
Career Opportunities | Average Salary Range |
Communications Manager | INR 3.2 LPA – INR 27 LPA |
Public Relations Specialist | INR 3 LPA – INR 11.5 LPA |
Social Media Manager | INR 1.2 LPA – INR 10 LPA |
Interactive Designer | INR 3 LPA – INR 24 LPA |
Advertising Manager | INR 1.6 LPA – INR 21.2 LPA |
Sales Representative | INR 1.2 LPA – INR 6.5 LPA |
News Reporter | INR 0.2 LPA – INR 10 LPA |
Event Planner | INR 0.3 LPA – INR 9 LPA |
Copywriter | INR 1.8 LPA – INR 22 LPA |
Journalist | INR 0.5 LPA – INR 9 LPA |
Source: AmbitionBox
Also Read: BJMC Course Explained: Full Form, Details, Fee, Scope, More
Arts is a rich discipline, and so is media and communication. You could discover a range of arts courses in this field. The Bachelor of Arts programme offers you numerous specialisations. You could become an editor, PR specialist, journalist, and reporter with these specialisations. Furthermore, it opens your doors to careers in film direction and production. There are two arts courses in media and communication, a BA and an MA. Where a BA could offer you an undergraduate degree, an MA allows you to advance your skills in media and communication.
The degree in media and communication is the new OG for anyone looking to create an exceptional future in media, marketing, influencer, or more!